The secret formula and curiosities of coca cola
The curiosities of Coca Cola. Is it true that only 2 people know the secret formula of coca cola? Discover these curious facts about Coca Cola that you did not know.
Coca-Cola is one of the most widely distributed products in the world. And since we are very curious, here you have more about Coca Cola, a brand that has become a global empire.
Curiosities of Coca Cola
- This product was originally marketed as a nerve tonic that “relieved tiredness.” Some time later, Coca-Cola has evolved to become the most consumed soft drink in the world.
- More than 10,000 Coca-Cola sodas (including sister brands like Sprite and Fanta) are consumed every second of every day.
- North Korea is the only country in the world where Coca Cola is not sold. A few years ago, it began to be marketed in Cuba.
- Coca-Cola has a product portfolio of more than 3,500 beverages (and 500 brands). So if you drink one a day, it would take more than nine years to try them all.
- According to CoCa-Cola, the “ideal” temperature to serve your drink is between 34 to 38 degrees Fahrenheit.
- According to Coca-Cola, his name is the second most recognized word on earth, behind “OK,” the most recognized American expression in the world.
- According to data from 2022, Mexicans are the largest consumers of Coca-Cola in the world.
- In 1985, Coca-Cola became the first soda to go into space after astronauts tried the canned soda aboard the space shuttle Challenger.
(Astronaut Anthony W. England, mission specialist, drinks a Coke during STS-51F in 1985)
- The worst Coca-Cola mistake in history. In the 1980s, Coca-Cola made a mistake by impulsively changing its recipe. The introduction of New Coke resulted in a significant decline in the brand’s reputation. Pepsi took advantage of the advantage very well and its sales increased. Financial losses are estimated at $82 million (based on 2020 exchange rates) in just three months. The public reaction was so strong that demonstrations and action groups were organized to demand the return of the original recipe. To rectify the error, they began to put a legend that said: “original” or “classic”.
- The Coca-Cola that is produced and sold in Spain and Portugal is the one with the highest quality in the world, according to an internal classification carried out by the company itself.
- Why does glass coke taste better? Did you know that cans have a material called polymer that can absorb some of the flavor of the soda? And in plastic bottles, there’s a substance called acetaldehyde that can get into the soda and make it taste different. The FDA regulates this type of chemical contact, but it might still change the taste a bit. If you want to enjoy the purest taste of Coca-Cola, it is best to drink it from a glass bottle. However, factors such as light exposure and storage time may change the flavor a bit.
The secret formula of coca cola
Is it true that only two people know the secret formula of coca cola? Has the secret formula of coca cola been revealed? Is there really a secret formula? Is the secret formula of coca cola patented?
These are questions that you may have ever asked yourself. Well, let’s see the answers.
Soft drink sales volume has declined around the world as consumers opt for water, fruit drinks and healthier alternatives.
Despite this, Coca-Cola has managed to stay afloat thanks to a marketing strategy built around the so-called “secret recipe.”
According to the company’s website, the original recipe was only written in 1919, after pharmacist John Pemberton invented the drink in 1886. It has been passed down by word of mouth ever since.
The formula was put on paper as collateral for a loan in 1919.
During the 1920s, the recipe was locked up in an Atlanta bank. So Coca Cola decided to move it to a vault in World of Coca-Cola, a company museum located in Atlanta.
The company has claimed that only two top executives are aware of the formula at any given time, though they have never disclosed their names or titles.
In addition, they have emphasized the secret formula in their advertising campaigns and have included it in their corporate museum.
The vault, like something out of a movie, has a handheld scanner, numeric keypad and a solid steel door.
Coca Cola has claimed that only two executives know the recipe and that they cannot travel on the same plane.
The company has also not patented the formula, saying doing so would require disclosure. And once the patent expired, anyone could use that recipe to produce a generic version of the world-famous drink.
Although ‘original’ versions of the recipe have been published, the company ensures that none are. And according to experts, even if they had the original recipe, people would still prefer to buy the original brand, rather than an unknown brand. What do you think?
